TAOS PUEBLO TOURISM DIRECTOR
INDUSTRY: MARKETING AND TOURISM
HOW LONG HAVE YOU BEEN AT THE HELM?
“I have been in the tourism director position since 2012.”
WHAT IS THE TOWN OF TAOS DOING RIGHT FOR BUSINESS?
“The town of Taos has seen change come from all directions. From a bird’s-eye view, I would say the efforts with infrastructure have been very successful for the town of Taos. Just like a lot of small towns across the country, change comes in increments. And I would say the same goes for the Pueblo; change comes slowly.”
WHAT MORE COULD THE TOWN BE DOING TO HELP GROW BUSINESS?
“There is always more the town could be doing, but I think in the political and economic terrain we live in today, we are all capable of helping ourselves. I don’t know the internal workings of the town of Taos, but I do know
there is need from all directions. Just like the Pueblo, we are all working with what we have to make things work in our favor. And although this is nice we, all communities, have to do a better job. We have to create the path for
growth and nurture what is already growing, which isn’t always the easiest task, but at this point, we don’t have a choice — the future of our people depends on us today.”
WHO ARE YOUR HEROES IN REAL LIFE?
“When I think of whom my heroes are in my life today, I would say I look to the children of the community. When I hear my daughter and her friends chatter around about who they want to be or where they want to go, it motivates me to work that much harder. It is important children have hope and dreams, but as the adults in our community, it is important we lay the foundation and give them the tools to make those dreams a reality. And for that reason, our little ones are a true inspiration.”