Success Story: Taos County Chamber of Commerce Makes Business Better


The Taos County Chamber of Commerce has gone all in on its renovated web site. Launched in June, the site at has been loaded up with information not only about the chamber and its activities, but much more about Taos County and the businesses that make it tick.

“The web site strongly supports Taos County Chamber members,” said Executive Director Susan Cady during a recent interview in the chamber offices. “Plus, it provides support for shopping local, people who are relocating to our area and lists events — sponsored by the Chamber, the town and county, and others — that go on year-round.”

“Mobile and able” is how Cady characterizes the web site: It’s sized to enable all sorts of devices — from phone to tablets to desktop — to readily display information. It now has a contemporary, modern feel and look to it. But, most of all, this is an information source with tons of links to business web sites and information resources about Taos County and the region.

Keeping membership stable and growing is an all-important task for Director of Membership & Events Lindsey Pfaff, and the revamped web site illustrates the benefits of membership and makes joining the Chamber easy.

Proof of the site’s effectiveness has come with about one new member a week since its launch two months ago. The Chamber now represents more than 400 businesses in a wide variety of industries all over Taos County.

The website gives the Chamber a visible platform from which to promote the many Chamber-sponsored events and gatherings, such as the four highly successful Chamber Expos: Foodie favorite Sabor, a Taste of Taos (Oct. 9); local business promotion Enchanted Circle Business Expo and Job Fair (Nov. 16); the Wedding Expo (Feb. 25); and the Home & Garden Show with seminars (April 22).

“In the last two years, the expos have evolved to become the Chamber’s main events of the year,” said Cady. “The expos have been initiated by our members and we have focused on these four events to give our members more community exposure, increased networking and give businesses a sense of community among each other.”

The next large community expo is Sabor, A Taste of Taos that will be held on Historic Taos Plaza on Sunday, Oct. 9, noon to 4 p.m. This expo highlights restaurants, wineries and breweries. The band Felix y Los Gatos will play, and many restaurants will be offering food tastings. Last year, one of the most popular offerings was the Mac and Cheese with Lobster Waffle from the Taos Ski Valley.

“We are looking forward to the creative offerings from all the chefs in Taos representing their restaurants,” said Cady. “Additionally, this year there will be wine from New Mexico wineries and brews from Taos Mesa Brewing.”

Other regular Chamber events are:

The monthly Mix-and-Meet networking at a different member business location each month — networking where people can meet other local business owners and chat in an informal setting.

The monthly Workshop Wednesday is a bag lunch seminar on topics important to businesses and individuals.

Spring and fall Fine Arts & Crafts Fairs in Kit Carson Park.

The weekly Taos Plaza Live concerts that run during the summer with free music and dancing on the plaza.

“Taos County Chamber of Commerce Makes Business Better.”

Taos County Chamber of Commerce

1139 Paseo del Pueblo Sur

(575) 751-8800

Success Stories is an advertorial feature: Stories about successful businesses and institutions which are sponsored in part by the businesses and institutions themselves.

Success Stories runs weekly in The Taos News. If you would like to have your business participate in Success Stories, please call The Taos News at 758-2241. Success Stories are designed for individual businesses.

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